Resume
Leslie O. - Interactive Media
Summary
Experienced interactive manager seeking to incorporate expertise with usability, analytics, and content in a fast-paced setting with an innovative digital team.Experience
Interactive Marketing ManagerKahn Lucas - NY, NY; 2010-Present
As part of the marketing team, lead all web-based initiatives including social media, web analyses, website optimization and site redesigns.
- Launched social media/web analytics tracking and analysis for multiple social media accounts and web sites/pages.
- Built eight social media accounts from the ground-up
- Increased monthly activity in main account from 480 to 3,500 users in less than a year
- Implemented online ad campaigns to grow main account interest from 200 to 7,500 users in less than a year
- Launched four new brand websites in less than a year
- Maintained six brand websites including optimization improvements
ComSci - Iselin, NJ; 2007 to 2010
As part of the development team, programmed in-house web-based software for Telephone/IT corporate billing. Used PHP, MS SQL, Javascript, AJAX, HTML and CSS.
- Developed features to enhance user interface while not crowding application
- Optimized core javascript code to use more efficient javascript libraries
- Implemented css-based interface, menu, and buttons
- Reduced dependency on images saving maintenance time and bandwidth
- Assisted with re-branding of the company
- Maintained corporate website and cleaned up HTML/CSS code
Sircon - Okemos, MI; 2005 to 2006
Worked with the development team to convert legal forms into electronic documents via in-house web-based software for Insurance sellers. Used XML, HTML and CSS.
- Integrated XML with PDFs to create dynamic online legal forms
- Solved formatting and usability issues of web application
- Brainstormed layouts and designs with development team
- Maintained documents for a web application
Arctic Ecology Laboratory - East Lansing, MI; 2001 to 2006
Served as the primary web developer/designer, working with lab personnel and other international Arctic researchers to create content-driven websites. Used HTML, CSS, ASP and Access.
- Developed three large websites while facing multiple deadlines
- Framed website and collaborated with international team
- Presented website demo at an international conference for organization approval
- Edited professional correspondences and documents
Mountain Media - Saratoga Springs, NY; 1999 to 2000
As part of the design team for this start-up, developed a custom content management system for E-commerce websites. Used HTML, CSS, Cold-Fusion and Javascript.
- Designed and maintained E-commerce stores and information-based websites
- Created logos, brochures, and advertisements
- Consulted regularly with clients concerning updates and maintenance of websites
- Communicated directly with new clients to conceptualize project ideas and developments
- Produced and edited original copy for the web
Expertise
- HTML, CSS, PHP, AJAX
- Google Analytics, Adwords
- Facebook, Twitter, WordPress
- MS SQL, MS Access, MySQL
- Adobe Creative Suite
- Knowledge of browser compatibility, web standards, optimization, usability and accessibility
Formal Education
Bachelor of Arts Degree in CommunicationMichigan State University
Graduated May 2004 with Honors and a cumulative GPA of 3.6